The in-between moment
When are you more receptive?
More likely to do something you haven’t planned for?
User visits website A
their attention and focus is at the content
Ads are fighting to get the users’ attention when they’re not likely to allow themselves to get distracted.
It’s not the right time. Users want to keep their attention at the content.
Eventually users will exit website A
to visit website B
One journey has ended, the next one hasn’t started yet. They’re in that “in-between moment”. Their attention is available.
It’s the perfect time. If a relevant suggestion comes up, the probability of engaging is higher than any other time.
What does this mean?
People actually see the campaigns
because their attention is available and they’re not interrupted
=
true awareness and viewability over 85%
People engage with the campaigns
because they’re between two journeys
=
20x the performance of other ad formats
Brand Safety
because the campaign “owns” the page and stands out with impactful formats
Brand Lift
because last impressions are the most lasting
Unleashed creativity
because Exit Bee ads are not limited by other website elements
Premium and tailored formats
unique formats that re-imagine what’s possible with display, like multi-step campaigns, lead generation, contests, surveys and more